Your website brings people in. Your business system keeps their requests, details, dates, and progress together. Add approval-based workflows so you get notified with a reply ready to review—not another task to write from scratch. Choose one connected system for $499 one-time, tailored to one agreed business process. Ongoing software costs apply—see the details below.
Monthly software costs & ownership
$499 is the one-time system build, not an all-inclusive subscription. Add a system to your website package, or connect it to an existing website after a compatibility check. The public website is priced separately.
For a small system with AI reply workflows, a starting software budget is about $15–$35/month: approximately $5 for hosting and an included database allowance, $10 budgeted for AI usage, and $0–$20 for notification email. This is an illustrative estimate, not a fixed monthly price. Actual costs depend on the providers, usage, and features we agree.
You own the provider accounts and pay them directly. ForgeLane receives authorized access to build and support your system. We confirm the database, providers, recurring costs, usage limits, and access in your written scope before you sign or pay a deposit.
Optional ForgeLane Website Management is $50/month separately, with agreed routine checks and up to 30 minutes of small updates. System support must be named in the agreed scope. New features, website-editing AI agents, text messages, phone service, domain renewal, payment fees, and extra storage are not included in the software estimate. No paid plan starts from submitting an inquiry.
BOOKING & EVENT MANAGEMENT · $499“Keep every booking together.”
For DJs, caterers, venues, rentals, and other appointment or event businesses. Know what’s requested, what’s confirmed, and what still needs attention.
- Booking request form: collect contact details, requested date, location, service, and special requirements.
- Owner dashboard: review requests, add notes, assign next steps, and approve or decline bookings.
- Booking calendar: view the dates and statuses stored in your system. You decide when a booking is confirmed.
- Event planning record: keep requirements, schedules, checklists, and agreement status with the right booking.
- Client page: give each customer private access to their agreed event details and a form for updates or questions.
- Deposit and balance tracking: record the agreed price and payments, and see what remains due.
Why it matters: less searching through texts before an event; a clearer next step for you and your customer.
Plan my booking system ↗CLIENT & PAYMENT TRACKING · $499“See each customer’s full picture.”
For travel planners and service businesses managing customers, projects, dates, and balances. Open one customer record instead of piecing together messages and spreadsheets.
- Customer intake: collect the details you need to start a trip, service, or project.
- Connected records: link each customer to their trip or project, contact details, notes, and requirements.
- Owner dashboard: see open work, upcoming due dates, and customers who need follow-up.
- Payment tracker: record totals, deposits, payments, and remaining balances for each project.
- Private client page: let customers review their own project details and recorded balance, and request help.
- Clear progress: track the agreed stages from new request through completion.
Why it matters: customers know where things stand, and you can answer questions without rebuilding the history.
Plan my client system ↗ Included in either $499 build: one business process, the connected records and screens listed above, agreed owner/team permissions, a private customer view, your business labels and fields, sample-record testing, and a walkthrough. We write down the exact fields, screens, access, and acceptance checks before you pay. The public marketing website is a separate package.
System versus workflow: the system is where you manage the work. A workflow prepares or performs an agreed next step. With Inquiry Alerts & AI-Drafted Replies, a connected inquiry or follow-up rule triggers a notification and suggested reply. Review the customer record, then Approve & Send, edit, or dismiss. Drafted customer messages do not send without your approval. Base payment tracking uses owner-entered records; it does not charge cards or automatically reconcile payments. Calendar views use stored dates, not automatic outside-calendar synchronization.
Add only what you need: Inquiry Alerts & AI-Drafted Replies and Booking Reminder Drafts are $100–$150 setup per agreed workflow after a compatibility check. The $499 system organizes the work; these add-ons prepare the messages. Notification recipients, draft rules, approval access, and send/failure history are confirmed in the written scope and tested before handoff. Stripe integration, external calendar sync, electronic signing, AI phone assistants, complex group payments, data migration, and multi-location access require their own agreed scope and quote. AI, email, and other third-party subscriptions and usage fees are separate. Website-change workflows are separately scoped: request a change, review the prepared update, and approve it before it goes live. No automatic payments, refunds, or booking approvals.
Built from practical experience: J-Hill’s booking and event-planning design and S&S Travel’s customer/trip/payment experience show how these pieces can connect. We adapt that connected approach to your business, with the specific fields, screens, and deeper workflow needs agreed together. Their complete platforms contain additional features; neither entire platform is promised for $499.
